Champions Bars for Liverpool FC
Together with HP, Mondelēz International has created a specially designed packaging for the Cadbury chocolate brand: Each one is unique.
Read more
Customization
The Label as Unique Specimen
For a special edition of the Portuguese Fonte Alegre Rosado, Hawesko is using hypercustomization as a marketing tool: every single label on the bottles is individually designed. If the campaign is well received by the customers, the technology is to be used more widely.
Read more
Cobots as Colleagues
New robots and modern safety technology make it possible for man and machine to work closely together. Cobots are the name of the machines that facilitate such cooperation. For the packaging industry there are interesting application possibilities.
Read more
Innovation pressure for pharmaceutical packaging
Die Pharmaindustrie bringt immer schneller neue Medikamente auf den Markt. Immer öfter geht dies auch mit Innovationen in der Verabreichung und im Verpackungsbereich einher.
Read more
Modular solutions instead of an all-purpose approach
The market for packaging machines has been in a state of flux. Suppliers of high-quality and extremely complex systems are
Read more
Sustainability Sets Labeling Trends
The dynamics of the changes in the markets are also bringing movement to the label market. Diversified product ranges, massively
Read more
“Product twin” on the Internet thanks to RFID
Peter Altes, Managing Director of the AIM-D. e.V. association, explains in an interview how RFID differs from barcodes and where
Read more
Printing on a grand scale
The trend towards the individualisation of packaging is giving digital printing a boost to growth. This young technology is no
Read more
More flexibility, lower costs
In the meantime, co-packagers offer tailor-made full-service solutions from packaging development and production through storage and delivery to supply chain
Read more
