The Edeka reusable freezer bag made of recycled material has won the German Packaging Award 2021 in the sustainability category. Not only does the body of the bag consist of more than 80 percent recycled material, but the handle also uses recycled material from the lids of PET beverage bottles with deposits collected by Edeka.
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At the Innovation Day for SMEs of the Federal Ministry for Economic Affairs and Energy, an award was presented for a refrigerated shipping package with thermal insulation made of recycled paper.
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Ice cream time at home: consumers in Germany ate more ice cream at home in 2020 than in the previous year. They particularly liked buying small ice cream portions in a large package.
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Within the scope of the 13th German Sustainability Award and the German Sustainability Award Design, which was awarded for the first time, some packaging concepts also received awards. These went to Frosta, Werner & Mertz, Kneipp and Everdrop, among others.
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Magnum is the first ice cream brand to use a special, chemically recycled plastic for ice cream cups. After a successful pilot test in Spain, Belgium and the Netherlands, Unilever is now taking the next step and rolling out the project throughout Europe.
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Amidori already uses it, the new “Eco Bowl”. The packaging experts from DS Smith and Multivac have joined forces for this innovative packaging solution, which consists primarily of corrugated board. The “Eco Bowl” can reduce the proportion of plastic by up to 85 percent.
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Metro in Germany is focusing on more sustainable packaging for its own brands: The cut herb articles of the “Metro Chef” brand now get by with less or no plastic at all. Metro wants to avoid more than 100 tons of plastic waste per year without compromising on quality assurance.
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For its 35th birthday, the “Original Wagner Stone Oven Pizza” has been given a new umbrella brand logo – and the packaging a fresh design. In addition, the Nutri-Score is now prominently placed on the front.
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Deutsche See, a specialist for fish and seafood, relies on transport packaging from Ecocool when shipping goods ordered online via external service providers. Their “Smartliner” keeps the required temperature stable for at least 24 hours.
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The trend towards more paper instead of plastic has reached the frozen food industry. The major manufacturers are competing for the most sustainable packaging concept. Frozen food poses special demands on its packaging. Frosta has recently started using paper bags and Iglo is advertising with the first “real” cardboard tray.
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