Amid its corporate restructuring, the French Danone Group is breaking new ground in the water business: the Volvic brand is launching Naturwald Quelle, a regional mineral water in returnable glass bottles.
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The SalzburgMilch dairy is using more sustainable packaging for cheese slices, which are sold in Spar supermarkets throughout Austria. This should reduce the consumption of plastics at SalzburgMilch by around 40 tons per year compared to the packaging previously used.
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In the case of organic fruit and vegetables, Rewe has now revised its packaging strategy and offers some of these products unpackaged – or “with improved packaging”, as Rewe emphasizes. This was preceded by an “unpackaged test” in various markets. However, Rewe also stresses that packaging will not disappear from the vegetable shelf.
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In the end, Unilever’s recycled material will be used to produce a detergent bottle from 100 percent recycled plastic: an initiative unites five partners in Hamburg and shows how a recycling cycle can function regionally.
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Select and sell fine herbs and spices responsibly: This is the claim by Rudolf Rehrl, managing director of Rupperti-Gewürze. He has found a sustainable packaging solution for his brand “Aromica Tradizio” together with Sonoco.
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In times of crisis, quick rethinking is required. The “Packaging Valley” and “Packaging Excellence Center” clusters are currently co-organizing a competition of ideas in order to use the know-how of the member companies to overcome the crisis.
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