Second Protective Skin for Fruit and Vegetables

50 percent fewer copies, 20 percent more sales: Apeel passed the avocado pilot test at Edeka and Netto with flying colors. The offer is now being rolled out nationwide. After approval by the EU authorities, it is to be extended to other products from the fruit and vegetable range.

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Unpackaged Organic Products at Rewe

In the case of organic fruit and vegetables, Rewe has now revised its packaging strategy and offers some of these products unpackaged – or “with improved packaging”, as Rewe emphasizes. This was preceded by an “unpackaged test” in various markets. However, Rewe also stresses that packaging will not disappear from the vegetable shelf.

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