Mondelez Must Change Packaging of Toblerone

The world-famous Toblerone chocolate loses the previous Switzerland predicate on its packaging.

The Toblerone chocolate bar is known for its triangular packaging and the Switzerland predicate on the same. However, the manufacturer is the US confectionery group Mondelez. Starting by the end of 2023, the latter plans to produce the characteristic triangular chocolate bar in Slovakia, the confectionery manufacturer says, confirming a report by Swiss broadcaster SRF.

According to the strict regulations of the Swiss Confederation, chocolate from abroad cannot be called “Swiss.” Mondelez will relaunch the Toblerone packaging starting this summer, saying the brand was “founded in Switzerland” the company says.

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