Ball Corporation and the Jimmy’s Iced Coffee brand are expanding their cooperation in the UK. After “Flat White Extra Shot”, the vegan iced coffee “Oat” and the fat-free “Skinny” variant in 250-milliliter slim cans are also being launched.
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For vegan mincemeat, meat producer “Ponnath Die Metzgermeister” uses innovative MAP packaging: if consumers press the tray together, they can easily separate the components and feed them into the respective recycling cycles.
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The Swiss retail cooperative Migros launched a new pilot project in the non-food segment in August 2020: Consumers in two markets can now fill their own detergents and dishwashing liquids. If the customers accept the offer, it is to be expanded.
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The British supermarket chain Asda is launching a new, 100 percent recyclable blueberry peel. The packaging concept is also to be extended to other products such as grapes and tomatoes.
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Avoiding plastics is the goal of Green Home Living GmbH. With her online shop, in which she sells tabs for dissolving and producing cleaning agents as well as the matching spray bottles, she seems to have taken the pulse of the times.
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50 percent fewer copies, 20 percent more sales: Apeel passed the avocado pilot test at Edeka and Netto with flying colors. The offer is now being rolled out nationwide. After approval by the EU authorities, it is to be extended to other products from the fruit and vegetable range.
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Together with the Belgian brewery Martens, KHS has implemented a non-shrink-wrapped pack for Karlskrone, which is distributed by Aldi Süd. Among other things, this saves up to 67 percent energy. This is not only an ecological advantage, it also pays off.
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For a special edition of the Portuguese Fonte Alegre Rosado, Hawesko is using hypercustomization as a marketing tool: every single label on the bottles is individually designed. If the campaign is well received by the customers, the technology is to be used more widely.
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The Beiersdorf brand Nivea and the drugstore chain dm have launched a new pilot project. They are providing refill stations for the “Nivea Creme Soft” and “Nivea Creme Sensitive” care showers in three dm stores. The test run is initially limited to a period of six to eight months.
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The praxPACK research project on reusable packaging in the mail order business is making progress. Avocadostore, Otto and Tchibo are now testing RePack shipping bags in use. Experiences and results are to be systematically processed, transferred to an online toolbox and made available to the e-commerce industry.
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